1 Clean Getaway: Meat Waste Joins Biofuels At Luxury Jet Show
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By Allison Lampert

LAS VEGAS, Oct 22 (Reuters) - At the world's greatest industry program in Las Vegas high-end jets are enticing purchasers with their sleek silhouettes, luxurious cabins - and significantly, their usage of alternative fuels.

Fuel manufacturers and jetmakers are keen to showcase novel kinds of aviation fuel deemed less hazardous to the environment, from used cooking oil to the distinctly less attractive meat waste.

Business jet operators, like airlines, have actually bowed to environmental pressure on aviation and devoted to cutting in half carbon emissions by 2050 compared to 2005.

Their hope is that adopting eco-friendly fuel to curb emissions might make service jets more appealing to environmentally conscious purchasers - particularly corporations dealing with concerns over sustainability from investors or green campaign groups.

The availability of less contaminating private jets could also spare the abundant and famous the unfavorable publicity experienced by Britain's Prince Harry and his wife Meghan over a recent private jet trip to southern France.

Five Gulfstream jets on display screen in Las Vegas are utilizing California-produced fuel from inedible beef tallow.

The most current waste-based fuels include "fats, grease and oils that are byproducts of the food market," said Bryan Sherbacow, primary industrial officer of Boston-based biofuel producer World Energy, which produces fuel from meat waste utilized by Gulfstream.

"All of our item is inedible."

A few of the other 79 airplane on display are anticipated to be powered by 150,000 gallons of other sustainable fuel mixes expected to be pumped at the program.

FLIGHT SHAMING

Private jets account for less than 0.1% of total annual carbon emissions internationally, but can give off, on average, up to 20 times more carbon emissions per passenger mile than jetliners, according to the London-based personal charter company Victor.

Prince Harry has defended his occasional use of private jets to ensure his family's security, and has stated that on the uncommon celebrations he does not fly commercially he offsets his emissions.

But planemakers state events such as the furore over his itinerary have included fresh challenges for a market already aiming to validate its contribution to cutting corporate expenses.

"Incidents of flight shaming including the usage of personal jets are regrettable when you consider that our market has actually delivered fuel effectiveness enhancements of 40% over the previous 40 years," stated Bombardier Aviation President David Coleal.

Bombardier thinks increased sustainable fuel use will help the market make inroads with corporations and rich buyers. According to industry information, billionaires just have a 19% service jet ownership rate.

But even an image transformation - with jets sporting stickers like "this aircraft flies on sustainable fuels" and organisers adding alternative fuel pumps for checking out airplanes - is not likely to please all critics at the Oct 22-24 high-end jet event.

Environmentalists and some experts stay hesitant that biojetfuels, generally combined 50-50 with kerosene, will make a substantial impact on public understandings about luxury travel.

"No amount of jatropha curcas or Brazil-nut fuel can make company jets look eco-friendly," said air travel analyst Richard Aboulafia.

Demand from company jet operators for renewable fuels now far surpasses supply and their interest might drive future production, Sherbacow said.

World Energy, which produces 40 million gallons of biofuel at its California plant, might expand production as much as 150 million gallons by 2022.

Corporate charter companies and experts are likewise seeing more interest from clients who wish to purchase carbon credits to balance out emissions from their .

Brian Proctor, CEO of Mente Group, a U.S. consultancy, stated emissions played a function in a corporate jet utilization study his company just recently completed for a Fortune 500 company.

"At the end of the day, I think that cost, expense per hour, variety, speed and performance, that's still the (sales) chauffeur. But I believe people are ending up being more conscious of the sustainability of operations and how it impacts the planet." (Reporting By Allison Lampert, Editing by Tim Hepher and Alexandra Hudson)